21K

I had one excuse to not run marathons. Today I ran one anyway. Raw emotions. Let's find out.

Jun 14 • Shantanu

2

May 2026

Measuring Biocap

Coming up with a new word is easy. Making it a real, measurable thing is the harder and more important problem.

May 24 • Shantanu

1

Biocap

Lifespan. Healthspan. Peakspan. Three ways to think about longevity, and none of them tell you what to actually build.

May 17 • Shantanu

1

1

The Missing Layer in Longevity

Longevity clinics are sprouting for the wealthy. Supplements are filling gaps for everyone else. But the real unlock is something simpler: a trained…

May 10 • Shantanu

Creatine and Seniors

At a recent longevity meetup, I met people in their 50s & 60s taking creatine wrong or not at all. Some interesting questions came up. Here is what they…

May 4 • Shantanu

April 2026

Turf Keepers

Year 3 just closed at Xandro. Here's what Singapore's cyclical market, the global DTC collapse, and a phrase from a friend taught me about building…

Apr 19 • Shantanu

What does longevity mean?

Three years of building in this space, talking to researchers, scientists, doctors, and consumers. Here's what I've actually landed on.

Apr 12 • Shantanu

1

Inside Singapore's longevity boom

Three years building inside Singapore's longevity ecosystem. Here's my honest operator's map — who's building, what's working, what's missing, and why…

Apr 5 • Shantanu

March 2026

Sleep health as we get older

And why 7 hours feels like a luxury by the time you hit 50 (and Singapore reality)

Mar 22 • Shantanu

1

Building a consumer brand with AI

Three years building a brand without knowing how. How AI changed marketing, compliance, creative, and operations, and where it goes next.

Mar 15 • Shantanu

1

Our First Clinical Study: Unfiltered Story

Blood logistics, dropouts, a Saturday delivery run. What we learned trying to run clinical research from scratch as a small team.

Mar 1 • Shantanu

2

February 2026

A Note on Peptides

Novo Nordisk, Eli Lilly, Hims & Hers. Everyone is betting on peptides. We've been quietly trying to figure them out for a year. Here's an update on…

Feb 22 • Shantanu