DTC 112: What is the right price multiplier?

Are you making money on that sale? There is ingredient cost, marketing cost, fulfilment cost and indirect costs. These should be covered in the product price. How can pricing multiplier help?

👋 Hola! Welcome to Out of Singapore. I am Shan and I am building businesses from Singapore. My plans were to scale a second brand by now, however, things have not gone as per plan. Few things didn’t…