Nailing the first Black Friday sale 🎯

Black Friday is a democratic event. Marketplace platforms capture all the traffic on other sale days, except Black Friday. My hopes were high. We did 10x of BAU revenue. How? Let's look into it.

👋 Hola! Welcome to Out of Singapore. I am Shantanu and I write about my work. What’s my work? I build businesses. Right now these businesses are DTC brands.

I use the term “DTC” loosely. DTC in stri…